Build-A-BearVille is an online virtual world where children can play with their furry friends and with other users.

Build-A-Bearville offers a customizable avatar, home and spaces for players to interact with each other. Only players who designate each others as friends can chat freely, with all other discussion keyword based "safe chat". Players can play games and embark on quests to earn "Bear Bills" which can be used to purchase clothes and furniture in in-world stores

Registration is free, and there are no membership fees to pay. The virtual world can be accessed by using the animal ID and keycode found on the birth certificate of any furry friend purchased from a Build-A-Bear Workshop store. Registering without a furry friend is possible, but the activities available are limited.